Sales development, without the SDR bench

Your SDR team,
on autopilot.

Relay finds accounts that match your ICP, runs personalized multi-channel outreach, and drops qualified meetings into your calendar — with the conversation and context attached.

Stage 1
ICP defined
Series A · B2B SaaS · EU
Stage 2
Outreach running
Email · LinkedIn · 3 sequences
Stage 3
Meeting booked
Thu 14:30 · with context

Built for revenue teams that ship

NORTHWINDACME COOCTAGRIDPARALLAXBASELAYER
How it works

From cold market to booked calendar.

01
Define your ICP

Describe the accounts and personas you sell to. Relay builds a live target list from firmographic and intent signals.

02
Automate outreach

Personalized email and LinkedIn sequences run on your behalf, with AI writing on top of real context — not templates.

03
Meetings + context

Qualified replies get booked into your calendar. Full conversation and enrichment land in your CRM or via API.

Features

Everything a pipeline needs. None of the busywork.

ICP targeting

Firmographic, technographic and intent signals combined.

Multi-channel outreach

Email and LinkedIn, sequenced with human timing.

AI personalization

Openers grounded in real research, not spun templates.

Meeting scheduling

Round-robin, timezone-aware, straight into your calendar.

CRM & API sync

Push contacts, threads and outcomes anywhere you need.

Full conversation history

Every touch and reply attached to the account.

Outputs

Two things land, every week.

Output 01
Meetings in your calendar

Qualified prospects book time directly. Each invite carries the full thread, account brief and buying signals — you walk in prepared.

Thu 14:30Lena K. · Head of Ops, Northwind
Fri 10:00Marcus T. · VP Sales, Octagrid
Mon 16:15Anna R. · Founder, Baselayer
Output 02
Contacts + conversations to your CRM or API

Every contacted account, every reply, every outcome — synced to HubSpot, Salesforce, Pipedrive, or straight over API to your own stack.

POST /v1/contacts
{
  "account": "Northwind",
  "contact": "lena@northwind.io",
  "stage": "meeting_booked",
  "thread": [ ...12 messages ],
  "signals": ["hiring_ops", "series_a"]
}

Replace your SDR stack.

See Relay run on your ICP in a 20-minute demo. We'll show you what your first month of pipeline could look like.

Book a demo →